How do we reach more residents, inspire meaningful climate action, and make the most of limited time and resources?
For our November Community of Practice, MassEnergize will be leading a special session, co-facilitated by the Building Electrification Accelerator (BEA), focused on practical ways to make community engagement more effective, manageable, and sustainable.
Whether you’re organizing local events, managing social media, recruiting volunteers, or trying to reach new audiences, this session is designed to help you strengthen your outreach efforts.
Drawing on real-world examples from Massachusetts communities, MassEnergize will share strategies for identifying your audience, choosing the right outreach channels, engaging residents through social media and trusted community connections, and tracking results to understand what works.
Then, join one of two interactive breakout discussions:
Social Media & Communications
Explore ways to create engaging content, reach your target audience, and maintain a consistent social media presence without overwhelming your team.
Community Outreach & Impact
Share strategies for reaching residents beyond social media, building community partnerships, and understanding the impact of your outreach efforts.
This is an opportunity to learn from one another, exchange ideas, and leave with practical strategies you can put to work in your own community.